Hong Kong [
Feedback
Sa Sa Ensures Highest level of Consumer Protection with VeriSign® Extended Validation SSL Certificates
Leading Cosmetics Retailer's E-commerce Arm Implements VeriSign Extended Validation SSL Certificates to Protect Customers' Online Purchases and Attract New Shoppers
Hong Kong 16th November 2009 - VeriSign, Inc. (NASDAQ: VRSN), the trusted provider of Internet infrastructure services for the networked world, today announced that Asian leading cosmetics retailer Sa Sa International Holdings Limited (Sa Sa) has implemented VeriSign Extended Validation (EV) SSL Certificates to enable its customers worldwide to shop safely online with confidence.
Established in 1978, Sa Sa is the largest cosmetics specialty store chain in Asia and one of the top ten retail groups in Hong Kong. The company offers more than 400 brands of skincare, fragrance, make-up, hair care and body care products, and health supplements in more than 160 retail stores and counters throughout Asia. Alternatively, shoppers can purchase online at sasa.com, where more than 20,000 visitors currently do every month.
"We are finding more customers shopping at our online store due to its many conveniences. We would like to provide them with a very secure platform to enable an enjoyable and safe shopping experience," said Guy Look, Chief Financial Officer and Executive Director, Sa Sa. "VeriSign EV SSL Certificates not only help protect our customers from security threats such as phishing attacks, but they also help our customers to easily identify a fake sasa.com Web site from our authentic one."
Improving the security on its e-commerce platform was a critical component of a major Web site upgrade Sa Sa recently undertook to help enhance its customers' online shopping experience, which in turn will encourage repeat purchases and improve its sales.
"During the recent upgrade, we put great emphasis on improving the security so that our customers can rest assured that we will protect their personal information online," continued Mr Look. "VeriSign EV SSL Certificates play a major role in helping us to build and maintain trust with our customers, while also attracting new customers to shop with us. All of this will ensure the successful future of our online business."
When Internet users equipped with current versions of Internet Explorer, Firefox, Safari, Google Chrome, Opera and other browsers visit a site protected by EV SSL Certificates, the top of the browser lights up in green and displays the name of the company operating the Web site. This green glow offers immediate reassurance that they have reached a site whose authenticity has been verified by a certificate authority such as VeriSign, the world's leading SSL certificate authority.
"The Internet offers many conveniences for consumers, but it also presents many threats that can stop people from purchasing online," said Armando Dacal, director of Authentication Sales, VeriSign Asia Pacific. "Sa Sa has taken the right steps to provide their shoppers with the highest levels of security by using EV SSL Certificates so their customers can shop online with confidence."
As the most respected and trusted SSL authority on the Web, VeriSign is the EV SSL Certificate provider of choice for more than 12,000 online businesses. In fact, more than 95 percent of the Fortune 500 and 97 of the world's 100 largest SSL-using banks secure their sites with SSL Certificates sold by VeriSign.* To learn more about VeriSign EV SSL, visit http://www.verisign.com.hk/EV-SSL.
* Includes EV SSL issued by VeriSign and its subsidiaries
About Sa Sa International Holdings Limited
Sa Sa operates the largest cosmetics specialty store chain in Asia Pacific region and is one of the top ten retail groups in Hong Kong,
as ranked by Retail Asia magazine, KPMG and Euromonitor in 2009. Established in 1978, Sa Sa was listed on The Stock Exchange of Hong Kong
in June 1997. With more than 160 stores and counters in Asia, it sells more than 400 brands of skin care, fragrance, make-up, hair care
and body care products, and health supplements including its own brands and other exclusive international brands.
About VeriSign
VeriSign is the trusted provider of Internet infrastructure services for the networked world.
Billions of times each day, VeriSign helps companies and consumers all over the world engage in
communications and commerce with confidence. Additional news and information about the company is
available at www.verisign.com.hk
Statements in this announcement other than historical data and information constitute forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve risks and uncertainties that could cause VeriSign's actual results to differ materially from those stated or implied by such forward-looking statements. The potential risks and uncertainties include, among others, the uncertainty of future revenue and profitability and potential fluctuations in quarterly operating results due to such factors as the inability of VeriSign to successfully develop and market new products and services and customer acceptance of any new products or services, including VeriSign EV SSL solutions; the possibility that VeriSign's announced new services may not result in additional customers, profits or revenues; and increased competition and pricing pressures. More information about potential factors that could affect the company's business and financial results is included in VeriSign's filings with the Securities and Exchange Commission, including in the company's Annual Report on Form 10-K for the year ended December 31, 2008 and quarterly reports on Form 10-Q. VeriSign undertakes no obligation to update any of the forward-looking statements after the date of this press release.
©2010 VeriSign, Inc. All rights reserved. VeriSign, the VeriSign logo, the Checkmark Circle, and other trademarks, service marks, and designs are registered or unregistered trademarks of VeriSign, Inc., and its subsidiaries in the United States and in foreign countries. All other trademarks are property of their respective owners.
